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Blu Element New EasyFit Eco: The Screen Protector That Practically Installs Itself

Customer attempts at installing a screen protector on their own often go one of two ways: sorta okay or bubble city. Blu Element’s new EasyFit Eco skips the drama. With a foolproof applicator and eco-friendly build, this is the glass that finally makes installation so easy it’s basically impossible to mess up.

Why retailers (and customers) will love it:

Easy Installation = 100% Success Rate
The innovative EasyFit applicator tray means bubble-free, precise alignment every single time. Customers don’t need skill, luck, or a steady hand. They just drop it in, close the box, pull the tab, and boom—perfect install. Demo it once in-store and it sells itself.

Eco-Friendly First
Because protecting screens shouldn’t trash the planet. EasyFit Eco is made with 60% recycled materials, comes with a 100% biodegradable applicator tray, and ships in 100% recyclable packaging. Even the unboxing feels good.

Premium Protection

  • 9H scratch-resistant glass to stand up to daily wear and tear
  • Advanced clarity (or privacy version for the “no peeking” crowd)
  • Anti-fingerprint coating to keep screens clean
  • Responsive touch feel with zero lag
  • Lifetime warranty for peace of mind

With higher quality glass and a simple dust removal tab, EasyFit Eco takes the frustration out of installation. The result? A smooth, bubble-free fit that goes edge-to-edge in seconds. Customers can actually do it themselves—no stress, no wasted product, no trips back to the store.

At just $39.99 MSRP (or $44.99 for Privacy) for all 4 devices in the iPhone 17 lineup, EasyFit Eco checks all the boxes: sustainable, simple, and premium. Customers will appreciate it, sales reps will love demoing it, and retailers will move more units with fewer returns.

This isn’t just another screen protector. It’s the easiest upsell you’ll have all year.


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